Filmed on location in West Cornwall, Swami's short film profiles multiple British and European longboard champion Sam Bleakley: surfer, explorer and writer.
An insightful glimpse into a surfer's state of mind, travel wonder lust and the ultimate draw back home. Directed by Stephen Langmanis and Alan Aboud.

Take a bunch of Swami's scarves and sarongs high up in the dunes over a peeling right on a crystal clear day.
Strange, unexplained things start to happen!

Summer begins to unfurl - let's get wrapped..

(Disclaimer: No trick photography was used, our styles and colours are genuinely this real!)

Freddie Meadows is an old friend of ours who's been with us from the early days. As joint adventurers on surfable shores, notably Portugal and Costa Rica, we've made his competition boards for several seasons which he's surfed with the trade marked Freddie "grace under pressure" swagger. Half Swedish half English, he's part of the Swedish national team and an ASP competition regular. Freddie is a continuing inspiration and we're proud to have him be a part of the ongoing Swami's adventure.

These are a some of the many performance boards that we've made for Freddie's quiver, we inlay the designs into the decks and hulls before they are wrapped, glassed, polished and ultimately get slotted into hollow barrels.

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Mr. Meadows' musing...

Surfing's been an amazing, humbling, eye opening, hair raising and beautiful experience and adventure that has brought me to where I am today. Happy------"

When did you start surfing and why?

I was 13 or so, I had surfed once or twice before so I knew roughly what a ridable wave looked like. I was at home and strolled down to the beach on a summers day and it was glassy with maybe waist high peelers coming in. The sight of waves gave me so much joy that I hopped over the fence into the neighbours yard, borrowed their windsurf board without permission and gave it a go. I think that whole experience got me going properly.

What has been the biggest highlight of the past 12 months for you?

Scoring the "once in a decade" swell at home in Sweden last July. The winds switched offshore from gale force onshore and left us with groomed barreling rights for a few hours after... that never happens.

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Photos: portraits - Chistopher Wilson, shaping - Swami's, surfing - Andreas Pastor

Check out Dispatches from Freddie http://freddiemeadows.blogspot.com/

The Fathoms Surfboard is the centre piece of our collaboration with Paul Smith. We are really excited about this collection and supremely stoked to be working with whom we consider to be this country's greatest fashion designer (www.paulsmith.co.uk/shop). 

This particular board was custom made in Cornwall for Sam Bleakley, it's more of a high performance shape with foiled out rails which suits the way he likes to ride.

Fathoms (the board name) is available as a Swami's Monk or Emperor shape, as all our boards are custom made any a personal tweaks to these shapes can be requested.
Here are a collection of stills that detail the board as well as out takes from the forth coming film that will launch in March.

Here are some production stills from the traditional weavers that we work with to create our very own Swami's travel blankets.
The mill has been associated with British weaving since 1570, so it was quite an experience and honor to work with them. The blankets are woven from 100% pure (Jacob sheep) wool, Jacob's are a very ancient breed that probably originated in Syria 3000 years ago, unique for their piebald (two colour) fleece. So what you have here is a yarn that's completely natural - no dyes or chemical treatments are used so the colors you see are those that grow on every Jacob fleece, it's about as natural as you can get.
Apart from of course the orange and blue "stringer" threads that are Merino wool. We love them, hope you do too.

Thanks David - Master Weaver (occasional photographer)

As far back as the 16th century Birmingham has been the centre of Britain's jewelry and silversmithing industry. With its reputation stretching far beyond England The Quarter radiates with historical relevance and tradition in every narrow lane and back street.

We work with a family of silversmiths renowned for their jewelry and metalworking heritage to make our own quality pieces. The workshop is a time capsule filled with ancient machines and tools. Every part of the process is done by hand from, origination, mold making, casting to polishing. Once the pieces are finished the final step is to send them down to the Assay Office for hall marking, embossed with Birmingham's famous anchor.